Medical

We specialize in creating award-winning content covering medial niches ranging from med tech and imaging to population health and healthcare facility design.

Leading Radiology Change with Grace and Grit

Leading Radiology Change with Grace and Grit PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Imaging 3.0 Changemakers PROJECT: Profile INDUSTRY: Medical / Radiology FEATURING: Amy K. Patel, MD, medical director of women’s imaging at Liberty Hospital and partner at Alliance Radiology;  Geraldine B. McGinty, MD, MBA, FACR, first female chair of the ACR Board […]

Leading Radiology Change with Grace and Grit Read More »

Image-Guided Surgery at Cincinnati Children’s Hospital

Image-Guided Surgery at Cincinnati Children’s Hospital PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Imaging 3.0 PROJECT: Case Study INDUSTRY: Medical / Radiology FEATURING: Cincinnati Children’s Hospital Medical Center leaders: John M. Racadio, MD, director of interventional radiology innovation and research Daniel von Allmen, MD, surgeon-in-chief and Lester W. Martin Chair of Pediatric Surgery Kevin Gessner,

Image-Guided Surgery at Cincinnati Children’s Hospital Read More »

Hosted UCaaS for Critical Healthcare Communications

Hosted UCaaS for Critical Healthcare Communications PROJECT DETAILS: AGENCY PARTNER: Blue Star Design CLIENT WEBSITE: Dynamic Network Advisors PROJECT: Case Study INDUSTRY: Technology / Medical READ IT: “Streamlining Critical Healthcare Communications With Hosted UCaaS“  By streamlining its voice, cloud, and connectivity solutions with Dynamic Network Advisors, Granger Medical Clinic reduced telecom costs by 40% ($288,000),

Hosted UCaaS for Critical Healthcare Communications Read More »

Pediatric IR at Peyton Manning Children’s Hospital

Pediatric IR at Peyton Manning Children’s Hospital PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Imaging 3.0 PROJECT: Case Study INDUSTRY: Medical / Radiology FEATURING: Marc P. Underhill, MD, interventional radiologist at Northwest Radiology Network;  Richard K. Freeman, MD, MBA, system chief medical officer at St. Vincent Hospital and Health System;  Matthew M. Jones, MD,

Pediatric IR at Peyton Manning Children’s Hospital Read More »

Bridging Disparities Through Health Equity

Bridging Disparities Through Health Equity PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Imaging 3.0 Changemakers PROJECT: Cover Story / Profile INDUSTRY: Medical / Radiology FEATURING: Efrén J. Flores, MD, radiologist and officer for radiology community health and equity, Massachusetts General Hospital (MGH);  James A. Brink, MD, FACR, Radiologist-in-Chief, MGH;  Joseph R. Betancourt, MD, MPH,

Bridging Disparities Through Health Equity Read More »

Eczema Life Hacks

Eczema Life Hacks “Establishing a good regimen and sticking to it is one of the great secrets of keeping eczema in check.” – Peter A. Lio, MD, clinical assistant professor of dermatology and pediatrics at Northwestern University’s Feinberg School of Medicine and the Chicago Integrative Eczema Center PROJECT DETAILS: CLIENT: National Ezcema Association PUBLICATION: Eczema

Eczema Life Hacks Read More »

Transforming Women’s Health

Transforming Women’s Health “Agreeing on a set of reporting standards had a huge impact on women’s health, because it added clarity around mammography findings and next steps.”– Debra L. Monticciolo, MD, FACR, past president of the ACR PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Bulletin PROJECT: Case Study INDUSTRY: Medical / Radiology FEATURING:

Transforming Women’s Health Read More »

UroGPO Seeks Private Equity to Fuel Growth

UroGPO Seeks Private Equity to Fuel Growth PROJECT DETAILS: CLIENT: Smart Business Network PUBLICATION: Smart Business Dealmakers PROJECT: Profile INDUSTRY: Medical FEATURING: David Coury, CEO, UroGPO READ IT: “Partners In Growth“ David Coury thought he found the perfect strategic buyer to capitalize on his company’s incredible growth, as UroGPO—a group purchasing organization for urologists—expanded from

UroGPO Seeks Private Equity to Fuel Growth Read More »

Establishing a Clinical Prostate Imaging Practice

Establishing a Clinical Prostate Imaging Practice PROJECT DETAILS: CLIENT: American College of Radiology PUBLICATION: ACR Imaging 3.0 PROJECT: Case Study INDUSTRY: Medical / Radiology FEATURING: Ross E. Schwartzberg, MD, neuroradiologist, Imaging Healthcare Specialists;  Scott L. Brown, MD, urologist, San Diego Urology Associates READ IT: “A Clearer Picture of Prostate Health“ “Imaging is rarely used to determine

Establishing a Clinical Prostate Imaging Practice Read More »

Securing Sensitive Medical Data on the Cloud with Microsoft 365

Securing Sensitive Medical Data on the Cloud with Microsoft 365 PROJECT DETAILS: AGENCY PARTNER: Blue Star Design CLIENT WEBSITE: Dynamic Network Advisors PROJECT: Case Study INDUSTRY: Technology / Medical READ IT: “Securing Sensitive Medical Data on the Cloud with Microsoft 365“ When a patchwork of aging on-premises servers began to hinder Granger Medical Clinic‘s growth,

Securing Sensitive Medical Data on the Cloud with Microsoft 365 Read More »