PROJECT DETAILS:
- CLIENT: GIE Media Inc.
- PUBLICATION: Garden Center Magazine
- PROJECT: Article
- INDUSTRY: Horticulture / Retail / Marketing
- FEATURING:
- Katie Dubow, creative director, Garden Media Group;
- Ben Regester, general manager, Gateway Garden Center;
- Jennifer Youngquest, director of marketing, English Gardens;
- Annie Stuart, marketing manager, Weston Nurseries
- READ IT: “5 steps to boost your garden center’s brand visibility“
Award-Winning Content
This profile earned a Regional SILVER Azbee Award of Excellence for how-to article writing from The American Society of Business Publication Editors (ASBPE). These highly competitive awards celebrate the highest quality reporting in business-to-business, trade and professional publications.
In this fast-paced digital age, brand visibility is more important — and more challenging — than ever. Not only are there more channels to manage, but today’s customers expect more from each one. Rising above the noise is critical to getting found. That means garden center marketers, who already wear multiple hats, must now do even more.
In this award-winning article for Garden Center magazine, marketing pros share best practices to create a unique, consistent brand that attracts and retains customers. From a well-defined brand to an optimized website, and other touchpoints across social media, blogs, email newsletters and PR, these five steps can help boost your garden center’s visibility.
Ready to elevate your brand and amplify your visibility? We can help you harness these insights to boost your business and become the authority in your field with content that sets you apart.