Trying to Build a Buzz Around Your Brand?
Boost your brand awareness with strategic public relations, personalized media pitching, and persistent outreach from Bantamedia's PR pros
When your competitors are all battling for limited attention from news cycles that move at viral speeds, it takes more than a well-timed press release to carve out a strategic position through public relations. Cleveland media networks require experience to navigate – not to mention get noticed in a national industry niche.
Many entrepreneurs, small business owners and even large companies don’t have enough time to devote to public relations, and as a result, their brands never gain exposure through news headlines or media mentions. Bantamedia’s strategic PR services help clients build an unforgettable buzz around their brands through local and national news coverage and earned media appearances in industry trade publications.
What Can Powerful Public Relations Do For You?
Target Media Outlets
Build connections with influential publications and reporters in your niche by letting us lead a PR campaign as your media liaison
Establish Your Expertise
Claim your reputation as a go-to expert known for your inspiring thought leadership, professionalism and credibility
Position Your Pitch
Tailor your brand message and story angle to each media outlet by leveraging our experience in both journalism and public relations
Maximize Brand Mentions
Increase your media traction by securing more meaningful coverage from publications that matter to your industry niche
Our PR Process
1. Brand Discovery
Define your key brand messages, target audiences, PR goals and budget so we can refine our approach and pitch the right people
2. Market Research
Evaluate PR and marketing opportunities in your niche by identifying key media contacts and publications that cover your industry
3. Media Kit Creation
Develop an up-to-date media kit that concisely showcases your brand for reporters by highlighting basic company facts and details
4. Rapport Building
Establish social media relationships between your brand and your key media contacts to build familiarity and mutual respect
5. Wire Distribution
Disseminate your news across national, local and niche industry newswires (for an additional fee) to expand your credibility
6. Media Pitching
Craft and send strategically tailored email pitches to present relevant news and expertise to each media contact on your target list
7. Persistent Follow-Up
Stay on top of media contacts' minds and inboxes with consistent follow-up calls and reminder emails to secure coverage
8. Track Results
Monitor your media coverage with weekly reporting, while offering tips for promoting your press mentions to multiply exposure
What Sets Bantamedia's PR Apart?
awards of excellence
Recognized with several national writing awards - proving our communication prowess
Media Mindset
Strong background in journalism means we understand how journalists work
Relentless Integrity
Committed to high standards, we promise accuracy & authenticity in every communication
Smart Investment
Leverage our PR expertise minus the overhead costs of big public relations firms
More Than Local
Respected Cleveland PR pros with deep industry connections and national reach
Proven Reputation
Strong track record promoting clients of all sizes in many industries nationwide